Here we summarise the research showing the effectiveness of the Dry January® challenge.
With 17.5 million people planning a month off alcohol in January 2026, and more than 200,000 taking part using our free tools worldwide in 2025, it's little wonder that the Dry January® challenge has attracted the attention of researchers. Here’s what the evidence shows.
Studies show that even a single month off alcohol can lead to measurable health improvements. According to Mehta et al. (2018), these include:
- Lower blood pressure and weight
- Better insulin resistance
- Reduced cancer-related growth factors
Research with Dry January® challenge participants reveals big lifestyle benefits (de Visser, 2019):
- 86% had saved money
- 81% felt more in control of their drinking
- 70% slept better
- 67% had better concentration
- 66% had more energy
- 65% had generally improved health
- 54% lost weight
De Visser (2019) also found that, six months after participating in the Dry January® challenge, participants still show:
- Lower drinking scores (through AUDIT)
- Improved wellbeing
- Greater confidence in refusing drinks
Even those who don’t manage a completely alcohol-free month still report significant benefits - such as feeling more in control and reducing drinking risk - showing that taking the Dry January® challenge works even when it's not perfect (de Visser & Lockwood, 2018).
And the myth of “Binge February”? Evidence disproves it - the Dry January® challenge does not lead to rebound drinking (de Visser et al., 2016).
Yes. Taking part in the Dry January® challenge using Alcohol Change UK's free tools and resources, such as its free Try Dry® app, doubles your chances of a successful alcohol-free month compared to going it alone (de Visser, 2019). Research also shows that 70% of people who use the free tools and resources provided by Alcohol Change UK, including the Try Dry® app, daily motivational emails, and active online community, have significantly improved wellbeing and lower alcohol health risks six months later (de Visser & Nicholls, 2020).
The Try Dry® app is the only app of its kind included in NICE (2025) clinical guidance, and studies show it is more effective than alcohol-industry-funded alternatives (Roy-Highley et al., 2024).
Overall, the evidence is clear: taking a 31-day ‘circuit breaker’ from alcohol in January and learning new techniques through our Try Dry® app and motivational emails makes a big difference, setting you up with extra skills and confidence for long term success.
The Dry January® challenge isn’t just about one month off alcohol - it’s a proven way to reset habits, improve health, and reduce alcohol-related harm long-term.
At Alcohol Change UK, one of our values
is that we are ambitious for change. We know that the Dry January® challenge and Try Dry® app are life-changing for hundreds of thousands of people, but we are not complacent. We always want to know more about how the Dry January® challenge is working, for whom, and how it can be continually improved to have even greater impact.
Over the years, a number of significant, independent research studies have evaluated the effectiveness and impact of the Dry January® challenge. The studies cited on this page include:
- Mehta, G., Macdonald, S., Cronberg, A., et al. (2018). Short-term abstinence from alcohol and changes in cardiovascular risk factors, liver function tests and cancer-related growth factors: a prospective observational study. BMJ Open, 8:e020673. https://doi.org/10.1136/bmjopen-2017-020673
- de Visser, R.O., Robinson, E., & Bond, R. (2016). Voluntary temporary abstinence from alcohol during “Dry January” and subsequent alcohol use.
Health Psychology, 35(3), 281–289. https://doi.org/10.1037/hea0000297
- de Visser, R.O., & Lockwood, N. (2018). Evaluation of Dry January 2018. School of Psychology, University of Sussex. PDF link
- de Visser, R.O. (2019). Evaluation of Dry January 2019. School of Psychology, University of Sussex. PDF link
- de Visser RO & Nicholls J. (2020). Temporary abstinence during Dry January: predictors of success; impact on well-being and self-efficacy. Psychology and Health, 35 (11), pp. 1293-1305. https://doi.org/10.1080/08870446.2020.1743840
- Roy-Highley, A., et al. (2024). Comparative effectiveness of alcohol reduction apps: independent vs industry-funded interventions. Journal of Public Health Policy.
- NICE. (2025). Clinical guidance on digital tools for alcohol reduction. National Institute for Health and Care Excellence. https://www.gov.uk/guidance/clinical-guidelines-for-alcohol-treatment